Transform your business through Service Design

As Service Design specialists, we help businesses create seamless experiences ranging from improving overall customer experience, to optimising internal processes within your business. We provide you with the strategies and digital tools needed to push your business forward.

While UI and UX design focus on how a website or app appears and functions, Service Design takes a holistic approach, examining how the entire user journey, including digital and human touchpoints, contribute to overall customer satisfaction.

Our Approach

We understand every business has its own unique challenges. That's why we steer clear of one-size-fits-all solutions. We begin with a thorough discovery process, where we make sure we understand your business, industry, audience, and processes. We analyse the nuances, identify challenges, and help you spot the opportunities to improve.

Our Process

Our approach combines research, analysis, and innovation. Working closely with you and your team, we employ a range of research techniques and workshops tailored to your project's requirements, ensuring a well-rounded understanding of your needs. This may include:

• Audience Research: Helping you gain a deeper understanding of your audience's behaviours and preferences.
• Persona Definition: Distilling your audience into detailed, user personas to guide design and strategy.
• Stakeholder and Customer Interviews: Establishing valuable insights from key stakeholders and customers.
• User Stories: Defining the interactions and experiences from the user's perspective.
• Journey Mapping: Charting the complete user journey to identify pain points and opportunities.
• Empathy Mapping: Understand user’s emotions, needs, and motivations.
• Impact Mapping: Define the desired impact and outcomes of the service.
• Prototyping: Develop interactive prototypes to visualise and refine the solution.
• User Testing: Validate the solution through real user feedback and insights.

What You Receive

A tailored solution that aligns with your business objectives and empowers your customers and employees. Depending on the project's nature, the delivery could take the form of an interactive prototype and feature specifications ready for the development phase. Alternatively, it might be the keys to a new suite of tools, accompanied by in-house training and comprehensive documentation. Whatever the format, you'll gain:

• Clearer Insight: A deeper understanding of your business and its unique dynamics.
• Tailored Solution: A customised solution that delivers the output you need.
• Fully Engaged Team: Involvement of key stakeholders, ensuring everyone is aligned with the solution.

Want to know more?

Contact us now and tell us the challenges you're currently facing and we can discuss the best solution for you.